Affordable and Creative HR Content with a TWIST
Want to reach HR and people leaders with engaging content? Struggling to produce enough content each month for your newsletters, website or social channels? Then maximise your new and existing marketing spend with The People Space's Content Creation Services
Get regular creative content for your marketing channels. And the best bit? You also get an instant platform to promote your business to HR and people leaders across the world
Why use The People Space to help you reach and educate your HR audience?
Unique content written by award-winning journalists who are expert in the fields of work, HR, leadership, digital and new technologies
Multimedia approach - videos, blogs, podcasts, eBooks and more for your newsletters, website resources sections, communities and social channels
Video interviews with The People Space's award-winning editorial director - fully captioned by humans to ensure a correct transcript!
Lots of 'bang for your buck' with our flexible and cost-effective pricing.
And the Twist? You can also get an instant platform to promote your content on The People Space website and newsletter if you wish
3 major benefits of using The People Space
Expert advice and ideation from our team
Tap into our editorial director's high-level network and expertise. With more than three decades as a business journalist, Siân was previously editor and then publishing director of HR magazine in the UK as well as founder of the HR Most Influential annual ranking and the HR in the Boardroom programme. She believes in a human-centric future of work in which technology is used for good and loves to bring people together to that end. Building relationships is key to The People Space's approach.
Transition from 'vendor' to 'trusted adviser'
We believe content is key to enabling marketers to join the conversations being had by people leaders across the world. When brands create great content that the audience wants, they see increased reach, engagement and potentially conversion. By working with us you can also get third party validation if you wish, with your content appearing on a dedicated channel on The People Space website as well as on our bi-monthly newsletter. Plus we sense-check ideas with our audience of senior HR and people leaders.
Cutting edge content featuring global HR leaders
The People Space is all about content that is cutting edge and resonates with future fit HR leaders. We interview these leaders if you take a Brand Partner plan so your message sits alongside comments from your target audience, giving it credibility. Our actionable content written by award-wining specialist journalists helps HR and people leaders deliver modern working practices and high impact, sustainable value so they flourish in today’s fast moving digital environment where increasingly humans will work alongside machines. It's not just the usual HR stuff!
The People Space was instrumental in expanding and extending our content to keep connecting with our target audiences. The People Space has something to say. It provides a platform for HR influencers and opinion makers to encourage debate. We believe that The People Space can help all HR suppliers get their messages to their audiences. People know it, they read it and they follow it.
Liz Sebag-Montefiore, director at 10Eighty
The People Space cares about our brand as well as its own and advises accordingly. It knows how to deliver our thinking in a way that is readily consumable and can influence its audience's thinking and practice to make a difference. Its incisive interviewing, editing and creation of assets means we are provided with content that can be used much more widely across our own platforms, delivering fantastic value.
Jacqui Thomasen, head of external engagement at OUBS
The 3 best reasons to become a content partner that make it awesome for HR vendors
Maximise your spend: content creator and magazine in one
Partnering with The People Space is like working with both a dedicated content creation agency and traditional HR publication.
We create timely and relevant campaigns based on our founders' extensive network and knowledge of the HR and future-of-work field. You get a ready supply of content for your website, email newsletters, social feeds or internal communication. This includes blogs, articles, videos, PDFs, podcasts and shareable social media assets.
The TWIST? We also give you instant coverage on our global website and in our data-compliant newsletter, read by senior HR leaders and leading thinkers across the world.
It's a magazine and content marketer rolled into one!
'Glue' power: engage with the people that matter to you
We don't do one hit wonders and we're not all about the numbers. Neither of these builds long-term engagement with the top level HR and people leaders you want to reach!
You don't want to waste your money reaching people without a budget or influence in the purchasing decision. We develop campaigns that are sticky, with mobile-first and easy-to-share content, providing more than one chance to be seen by the people that matter on whatever media they prefer.
We work closely with our partners to build awareness over 12 months through multimedia campaigns designed to appeal to senior HR and people leaders at different times in the buying cycle. Our partners can become an integral part of The People Space community or we can create bespoke campaigns for use outside of The People Space.
Flexibility: we take the hassle out of budgeting
We understand how tight resources are for marketers today. We have flexible payment options and can create a 12-month campaign for the price some our rivals charge for one webinar!
Wondering how to market to HR leaders? Here is a quick overview for you
The People Space works for vendors in...
Employee experience
Employee wellbeing
HR technology
Talent
L&D
Management consulting
Law
And Many More
2,700 fully opted-in senior HR and people practitioners and academics from across the world subscribe to our newsletter, which is growing every day
Events: targeted and intimate
An Audience with distinguished professor Richard Boyatzis on Coaching with Compassion
A prestigious event in London, UK featuring 80 HR leaders and sponsored by The Open University Business School, legal firm Shoosmiths and leadership consultancy Black Isle Group.
How to Become a More Commercial HR Leader
An interactive event in partnership with HR technology company SD Worx featuring 30 CEOs and HR leaders talking about what organisations want from HR and how HR should prioritise its time and budget.
OUR FOUNDERS
Siân and Nigel are on a mission to make HR and people leaders excited, positive and inspired by the changes taking place in work.
Having been lucky enough to meet and interview some of the world’s leading business people in her decades as an award-winning business journalist, editor and company director, most recently at HR magazine, Siân left in 2016 to focus on her dream of sharing the lessons, insights and positive impact that inspiring HR and people leaders can make to business and humanity in the Fourth Industrial Age and to get ready for the Fifth Industrial Age where, as the World Economic Forum says: "humans and machines will dance together, metaphorically."
As someone who has worked in both large and small media organisations during hugely transformative times, her experience has clearly testified to the pivotal role good people practice and continual learning plays in successful and sustainable organisations. Siân has worked at some of the biggest B2B magazine brands including The Grocer and Retail Week as well as HR magazine. She also written content for HR vendors and recently co-authored the CIPD's Responsible Investment in Technology report as well as interviewing and editing for new book How to Become a World Class Manager by Wayne Clarke.
Nigel, a marketing and communications specialist, left marketing agency work some 24 years ago to ‘go it alone’. As such he has faced all the trials and tribulations of being a small business owner, experience he has brought to The People Space.
An early adopter of digital marketing, Nigel has worked with both entrepreneurs and large organisations to help shape and deliver communication strategies. Not one to sit still, he has taught himself new technologies to stay abreast of trends and it’s not uncommon for him to be grilling his three children to see what social tools they are using!
Together Siân and Nigel firmly believe that a positive and productive work culture is beneficial to the individual, organisation, wider economy and society. During their respective careers they have both enjoyed collaborative working and facilitating introductions through their networks. Their love of bringing people together in communities to learn from each other is the inspiration behind The People Space.
Are you ready to work with The People Space to build brand awareness and your network of HR leaders?
Click the button below to fill in your contact details and one of our founders will be in touch to discuss your requirements. We believe in the personal touch!
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